This book draws inspiration from the renowned artist and architect, Frank Ghery, and his remarkable work on the Guggenheim Museum in Bilbao, Spain. The building has been praised as a pure form of poetry by the esteemed architect Philip Johnson, … Continue reading
Monthly Archives: April 2011
UFC Ultimate Fighter Gym
As a member of the team that designed and developed the renowned gym for Dana White and the UFC, I had the privilege of contributing my design expertise and project management skills to this exciting project. The Friedmutter group brought … Continue reading
Ice-House Lounge
Commissioned by Charles Gruwell Interiors, a renowned design firm known for its innovative and daring projects, I had the privilege of developing the branding for a downtown entertainment destination built on the site of a former Ice-House in Las Vegas. … Continue reading
Nine Dragons of Macau
Original digital artwork can be very expensive at times. It is difficult to develop and it might not fit within the confines of the project. The nine dragons of Macau were developed for the Hard Rock Casino at the City … Continue reading
The Four Seasons Macau
The rebranding of the Four Seasons Macau casino involved a complete redesign of its interiors and the development of a new casino brand that would embody the exceptional service and guest experience expected from the Four Seasons. Our task was … Continue reading
Red Rock Casino & Resort
Working on the development of the award-winning Station Casino resort casino was one of the highlights of my career. This ambitious project required me to develop a range of branding concepts and solutions that would effectively capture the essence and … Continue reading
China Spice & Sushi Sake
The development of China Spice & Sushi Sake restaurants located within the Green Valley Ranch Casino & Resort was born from the desire of the property owners to create two Asian-inspired dining experiences that would resonate with their expanding local … Continue reading
Fortuna SI
Undertaking a rebranding project in a foreign country or language can pose a fascinating challenge for any seasoned designer. In the case of our client, Lottomatica, who hails from Italy, my former employer Steelman Partners was tasked with rebranding their … Continue reading