Commissioned by Charles Gruwell Interiors, a renowned design firm known for its innovative and daring projects, I had the privilege of developing the branding for a downtown entertainment destination built on the site of a former Ice-House in Las Vegas. … Continue reading
Tag Archives: branding
The Four Seasons Macau
The rebranding of the Four Seasons Macau casino involved a complete redesign of its interiors and the development of a new casino brand that would embody the exceptional service and guest experience expected from the Four Seasons. Our task was … Continue reading
Red Rock Casino & Resort
Working on the development of the award-winning Station Casino resort casino was one of the highlights of my career. This ambitious project required me to develop a range of branding concepts and solutions that would effectively capture the essence and … Continue reading
Fortuna SI
Undertaking a rebranding project in a foreign country or language can pose a fascinating challenge for any seasoned designer. In the case of our client, Lottomatica, who hails from Italy, my former employer Steelman Partners was tasked with rebranding their … Continue reading
PSA Graphic Standards Manual
© 2002-2028 Daniel Palacios. All rights reserved.
The creation of the PSA Graphic Standards manual was a significant undertaking that formed part of a comprehensive design competition aimed at developing a cohesive brand identity. Every aspect and detail of the brand was carefully considered, resulting in a … Continue reading
Danilo’s Trompo
Danilo’s Top (Trompo) Salsa Club project may have been small in scope, but it had a big impact on my development as a designer. I created this concept during my final semester of school, and it opened my eyes to … Continue reading
Restaurant & Lounge Brands
© 2002-2012 Daniel Palacios. All rights reserved.
On this page, I proudly present a selection of restaurant and lounge ID brands that I have had the privilege of conceptualizing and integrating for a diverse range of clients and projects worldwide. While some of these projects did not … Continue reading
Resort & Hotel Brands
© 2002-2028 Daniel Palacios. All rights reserved.
The collection of Hotels & Resort ID brands displayed on this page represents a culmination of carefully crafted design work developed and integrated for a diverse range of projects and clients worldwide. As a designer, I understand that resorts and … Continue reading